Let’s face it – you get bored pretty easily.
You can’t even stand by an elevator without checking your smart phone.
How do you avoid audience boredom? Note: Audience = Board of Directors or Prospect or Decision Maker(s) or Team or Colleague.
So, how do you engage – and keep engaging – your audience?
A publicly traded company senior guy asked me the other day, “Can you work with my team on a proposal pitch?” “What’re your issues?” I queried. “We know our stuff… but we are dull and boring,” he admitted.
Here’s your How To Get Out Of ‘Dull & Boring’ Card:
- Know your audience’s true pain point.
- Give your audience easy-to-grasp ways to ease and solve their pain.
- Use stories along with data.
- Use metaphors/analogies to get your points across.
- Start uniquely.
- End dynamically.
- Ask for what you want.
Get clever, get clear, get creative. Your smart phone is.
Karen Cortell Reisman, M.S., author of 3 books and President of Speak For Yourself®, works with organizations and executives on how to communicate to make more money. It’s all in how you speak for yourself. Read more at www.SpeakForYourself.com/blog/
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