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7 Strategies on Avoiding the ‘Dull & Boring’ Communication Killer

by | Sep 8, 2015

Karen speaks to AMS Pictures A Creative Media Company

Karen speaks to AMS
A Creative Media Company

Let’s face it – you get bored pretty easily.

You can’t even stand by an elevator without checking your smart phone.

How do you avoid audience boredom? Note: Audience = Board of Directors or Prospect or Decision Maker(s) or Team or Colleague.

So, how do you engage – and keep engaging – your audience?

A publicly traded company senior guy asked me the other day, “Can you work with my team on a proposal pitch?” “What’re your issues?” I queried. “We know our stuff… but we are dull and boring,” he admitted.

Here’s your How To Get Out Of ‘Dull & Boring’ Card:

  1. Know your audience’s true pain point.
  2. Give your audience easy-to-grasp ways to ease and solve their pain.
  3. Use stories along with data.
  4. Use metaphors/analogies to get your points across.
  5. Start uniquely.
  6. End dynamically.
  7. Ask for what you want.

Get clever, get clear, get creative. Your smart phone is.

Karen Cortell Reisman, M.S., author of 3 books and President of Speak For Yourself®, works with organizations and executives on how to communicate to make more money. It’s all in how you speak for yourself. Read more at www.SpeakForYourself.com/blog/


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