(972) 490.8676

The Simple Truth About Selling

by | Jul 25, 2017

“We want to know more about your business and we’d like to see if you’d be a good fit to work with our Dallas branch,” said the HR Director of an international company headquartered in Philly.

Our phone conversation continued with me saying, “Wonderful – let’s talk about your needs. But first I always want to know how you made the decision to call our organization. I’m sure your internet search netted you many options.”

“You want to know the truth?” she asked. “Sure,” I said, laughing and curious.

“Ok – I could find your phone number!”

“That IS funny,” I replied. “You didn’t look at our testimonials, our blog, the books I’ve written?”

“No… you have no idea how hard some companies make a buyer search for the simplest data! You made it easy to knock on your door.”

How hard do YOU make it for your prospects, colleagues, and partners to find you? Even though a majority of messaging is handled via technology, The Phone, and The Phone Call to your mobile or your international headquarters in Dubai need to be easy to locate.

The relevance to you: Review your own material. How well do you communicate the basic information? How easy is it to find you, connect with you, and hire you? Don’t forget the obvious in the midst of conveying the complex.

I got that job. My phone number is easy to find. (Hint – upper left corner, top of home page and every page. 972.490.8676.)

© 123RF Stock Photo

© Karen Cortell Reisman, M.S., author of 3 books and President of Speak For Yourself®, works with decision makers on how to speak with gravitas. It’s all in how you speak for yourself. Karen also speaks about her cousin, Albert Einstein, in a message about hope, resilience and brassieres.

Read more at www.SpeakForYourself.com/blog.

Did you know that we also work 1:1 with decision makers on overcoming the fear of public speaking? Click here: https://www.karencortellreisman.com/seminar-what-i-didnt-say.html





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