Relevancy Rule

The majority of your content should be related to your industry… but also engaging and informative. Unrelated content and promotional material should serve as the minority.

For example: You are a consultant for healthy lifestyle management. Your content would consist of curating health tips, nutritional eating advice, workout routines, etc.

More to come next week.

In this special guest series, Brett Reisman presents strategies on how to get your message through to millennials. 

Brett Reisman works with media production agencies, digital marketing firms, and technology companies to develop organization’s communication and outreach strategies and build their businesses. Brett has a B.S. in Communications Studies with a concentration in rhetoric and political communications, and a B.A. in Asian Studies with an East Asia specialization.

© Karen Cortell Reisman, M.S., author of 3 books and President of Speak For Yourself®, works with decision makers on how to speak with gravitas. It’s all in how you speak for yourself. Karen also speaks about her cousin, Albert Einstein, in a message about hope, resilience and brassieres.

Read more at www.SpeakForYourself.com/blog.

Did you know that we also do customized workshops on how to speak for yourself?