Just because you’re virtual does not mean you have a completely new set of rules on how to design and present compelling presentations.
Classic Best Practices
- Know the joy and pain of your audience and how you can exceed their expectations.
- State your purpose and amount of time you’ll be talking.
- Provide an ROI so your listeners know why your message is relevant.
- Share your CTA (Call to Action) near the end – what the next steps are for you and your group
- Begin with an engaging open.
- End with a dynamic conclusion.
- Use “Velcro” – the sticky stuff – to nail your 3 – 5 points. Velcro examples: stories, humor, metaphors, good visuals, examples and understandable stats.
New Basic Truths
- Clarity: 30 minutes is the new hour. Keep your message length equivalent to the time constraints of your audience.
- Micro-gestures are the new gestures: Your stage is now a screen showing mostly your upper body. (Recall your mom’s rules on good posture.)
- Facial expression: Be congruent with your message and look “alive”.
- Eye contact: No longer do you look into the eyes of others. You now look at the camera. HINT: put fun pics next to your camera.
Your Virtual Playbook
- Credibility: What does your background say about you? HINT: Call us to critique with objectivity.
- Delivery: If possible, stand up to deliver your message vs. sitting. Your audience will see more of you and your energy.
- Variety: Vary your use of visuals, props, polls, breakouts, and group exercises.
What about Stage Fright?
- Unfortunately – it’s still a thing. And we’ll give it this clever name: Virtual Stage Fright.
- Follow the strategies we’ve talked about in previous blog articles.
- HINT: Breathe, prepare, practice out loud, rehearse with technology (although your internet and tech always work in rehearsal!) and call us. We are ledge whisperers.
© 2021 Karen Cortell Reisman, All rights reserved
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Karen Cortell Reisman, M.S., author of 3 books and President of Speak For Yourself®, works with decision makers on how to speak with gravitas. It’s all in how you speak for yourself. Karen also speaks about her cousin, #AlbertEinstein, in a message about hope, resilience and brassieres.
Want a customized Speak For Yourself® virtual workshop on how to communicate formally, informally, and electronically?
Email Karen@SpeakForYourself.com
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