Don’t eat this candy. Pretty disgusting stuff. But learn from this candy. Rather than gain weight, you can gain three powerful communication strategies from the messaging on these sugary hearts.

CANDY HEART COMMUNICATION STRATEGY #1: Keep it short.

Be as concise as you can when you speak. My favorite adage: less is more.

CANDY HEART COMMUNICATION STRATEGY #2: Keep it clear.

You know where you stand on these hearts: “Be mine”. “Kiss me”. “Love you.” Do your listeners really know what you want, what you sell, what you can guarantee for them? Think clarity.

CANDY HEART COMMUNICATION STRATEGY #3: Keep it active.

These candy heart messages start with a verb. Use action verbs when you talk and write. Although I hate PowerPoint visuals with lots of bullets, IF you use bulleted points – start with verbs, just like these candy messages do.

Finally, regarding these iconic candy hearts – Don’t eat them. Do read them. Happy Valentine’s Day.

© 123RF Stock Photo

© Karen Cortell Reisman, M.S., author of 3 books and President of Speak For Yourself®, works with decision makers on how to speak with gravitas. It’s all in how you speak for yourself. Karen also speaks about her cousin, Albert Einstein, in a message about hope, resilience and brassieres.

Read more at www.SpeakForYourself.com/blog.

Did you know that we also work 1:1 with decision makers on overcoming the fear of public speaking? Click here: https://www.karencortellreisman.com/seminar-what-i-didnt-say.html